For those of you who have not been keeping up to date with our latest status updates on Twitter, Facebook or Instagram, we will be celebrating our flagship store’s first birthday this Wednesday, 19th June at the 8 Berwick Street address. To mark the occasion we are hosting an in-store party in the evening, for press and Underground customers.
At the event which starts at 6pm, party goers can expect drinks courtesy of Brother Cider and a music play-list curated by Georgina Langford from MTV District. We are also giving you the opportunity to influence what tunes get played on the night, so send us requests via Facebook. As a special nod to our customers, we will be giving away a £10 voucher to anyone who attends the event in our Underground shoes.
As part of the celebration, Team Underground have been out on the streets of London these past weeks, taking photos of fans of the brand with our #8BERWICKST banner which will make up a special anniversary window gallery; head down to the store on Wednesday to see who made the cut. You can also see the full archive of people caught on film in our #8BERWICKST album on Facebook.
To complete the birthday festivities we have also launched a re-tweet competition @UNDERGROUNDSHOE to win a free pair of original Wulfrun creepers. To enter, follow us on Twitter for more details and for live updates on our #8BERWICKST b’day party.